This week on TrueGroup Meets... Podcast, we sit down with Sasha Jepperson, Head of Content & Creative at Charlie Oscar. Sasha shares her journey from creative agencies to leading a cutting-edge growth consultancy. We dive into the power of integrating brand strategy with performance marketing, how to drive real growth without compromising your brand, and the most overrated trends in marketing today. Tune in for actionable insights, behind-the-scenes stories, and advice for marketers looking to elevate their game.